INTENSE IMPACT

Role: Designer, sole

Advisor: Kevin Shankwiler

Duration: 5 Weeks

Prompt: Design a writing utensil in the image of another brand.

BRAND

ANALYSIS

HIGH RISK,

HIGH REWARD

Intense...

PRODUCES WINNERS

WITH A SINGLE-MINDED DRIVE AND FIERY PASSION FOR THE EXTREME.

SIGNATURE ELEMENTS

VISUAL WEIGHT

ROUGHNESS

BOLD GRAPHICS

ANGULARITY

Original Intense M1, via pinkbike.com

Modern Intense M1, via intensecycles.com

ITERATION

CONSTRUCTION

EXPLODED VIEW

FINAL RENDERING

3D PRINTED PROTOTYPE

Unscrew for robustness with easy disassembly & ink replacement